This blog will explore the top opportunities for digital marketing Strategist. You can also get the chance to explore the things about the Top Opportunities for digital marketing Strategist.

So, let’s divine it!

• Global Reach: Digital marketing helps companies expand their customer base to an international level without being constrained by geographical boundaries.
• Targeted Advertising: By using precise targeting, businesses can personalize their marketing messages to specific groups, which increases the likelihood that their audience will be receptive to their messages.
• Cost-effective: Digital marketing always turns out to be a better option than traditional marketing strategies. It is highly cost-effective, regardless of the financial strength of the business.
• Real-Time Analytics: By having instant access to real-time analytics, marketers can monitor their campaigns and make improvements for better outcomes.

Top 7 Opportunities for Digital Marketing Strategist

Here are the Top Opportunities for Digital Marketing Strategist you should know after completing your digital marketing:

Digital Marketing Manager

Digital marketing managers play an essential role in the digital strategy of the business. They have the part of developing and implementing the best methods for outcomes. Digital marketers work on various campaigns and plan the best things for digital platforms. Digital marketers should stay up to date with the latest trends and updates. It is also one of the Top Opportunities for Digital Marketing Strategist.

Search Engine Optimizer

Search Engine Optimizer focus on enhancing a website’s ranking on search engine results pages. Students are taught how to put in place approaches that can lead to a better website ranking, increase organic traffic, and forge a noteworthy user experience. The main concern of SEO experts is keeping themselves up-to-date with the changes in search engine algorithms and keyword trends. It is also one of the top opportunities for digital marketing Strategist.

Social Media Manager

Social media marketers are responsible for developing and executing social media strategies to raise brand awareness, drive engagement, and bring in customers. They reach their target audience through the use of platforms such as Facebook, Instagram, and Twitter. Moreover, it is also one of the top opportunities for digital marketing Strategist. Social media managers need to have creativity. They need to stay in touch with the different platforms. Well social media also uses metrics to assess social media campaigns. It is also one of the part of Top Online Digital Marketing Courses for 2024.

Email Marketer

The email marketer needs to compose emails under the appropriate person’s particular profile or other factors. Companies use email marketing as a powerful digital marketing tool. It is a cost-efficient way to attract customers toward products. Statistics state that email marketing has a higher return on investment than other forms of digital marketing. They work together with the graphic designers to make the email more attractive. What’s more, they also do digital advertising. Moreover, completing the digital marketing course, is also one of the top opportunities for digital marketing Strategist to start a career.

Content marketer

SEO’s digital marketing strategy includes content marking as one of its essential factors. We all know that “content is the king of digital marketing. It relates to creating content for online channels, such as websites and blogs (written works). So consumers notice your product, podcasts, or videos; in this way, branding can be sold well online. Moreover, it plays an important role and it is one of the Top Opportunities for Digital Marketing Strategist. The content manager also works with the social media manager to support them with their engaging content copies.

Digital Marketing Analyst

Digital marketing analysts are really important because they help to understand the information and offer ideas to improve the marketing plan. The report highlights important things like KPIs, user behavior, and campaign performance. It is also one of the Top Opportunities for Digital Marketing Strategist. It helps identify trends and further improvements. Digital marketing analysts make use of their analytical skills in order to verify whether their decisions will yield ideal outcomes or not.

Ending Words

Thus, you can start your career after exploring the Top Opportunities for Digital Marketing Strategist. There are so many top opportunities for digital marketing Strategist waiting for you. So, if you are done with your digital marketing course, then explore the jobs. Moreover, if you are planning to do the digital marketing course, then it is the right path to explore your career. Get enrolled now and take a step ahead with the Top Opportunities for Digital Marketing Strategist.

Designed to monitor the freshness of seafood in real-time by responding to pH changes, the film offers a practical solution for improving food safety and reducing waste.

This film detects the release of volatile amines, compounds typically associated with spoilage, and indicates food quality through visible color changes, say sources from NIT Rourkela.

These natural components make the film biodegradable, safe, and responsive, aligning with sustainability goals and offering a non-invasive way to assess seafood freshness.

Findings

The findings of this research have been published in the journal Food Packaging and Shelf Life in a paper co-authored by Prof. Preetam Sarkar (as the lead corresponding author), along with his research scholars, Mr. Rahul Thakur, Miss Harshi Singhi, Mr. Vedsagar Rajesh Suryavanshi, and Dr. Ravichandran Santhosh.

Other co-authors in this work include Dr. Khalid Gul from NIT Rourkela, Dr. Swarup Roy from Lovely Professional University, Dr. Srinivas Janaswamy from South Dakota State University, Brookings, USA and Dr. Kirtiraj K. Gaikwad from IIT Roorkee.

Fishing

India is the world’s second-largest fish-producing nation, contributing approximately 8% of global fish production, say NIT Rourkela researchers.

It also holds the distinction of being the top five producer of shrimp globally, with frozen shrimp being the top export commodity.

Given the scale and importance of seafood production, innovations that ensure freshness and reduce spoilage are of immense value, say NIT Rourkela researchers.

In this context, intelligent packaging systems, which preserve food while monitoring its quality, are rapidly gaining global interest.

Unlike conventional packaging that serves merely as a protective barrier, the intelligent packaging film developed by NIT Rourkela team offers visual cues about the product’s condition, making it a promising solution for enhancing food safety and reducing waste.

The beetroot peel extract was prepared separately, and then combined with the starch, gum tragacanth, and a small amount of glycerol to cast the films.

These were dried and tested for their pH-sensitivity and effectiveness in monitoring seafood freshness, said Prof Preetam of NIT Rourkela.

Pigments

Beetroot peels contain betalains, a group of pigments known for their bright colours and pH sensitivity, say NIT Rourkela researchers.

These pigments also offer antioxidant and antimicrobial benefits, making them suitable for food-related applications.

Incorporating these natural compounds into the starch-based film creates a biodegradable, safe, and responsive packaging material.

When the seafood begins to spoil and pH levels rise, the film changes colour, providing a clear visual indicator of freshness.

Starch

The choice of Kodo millet starch and gum tragacanth contributes to the film’s biodegradable and eco-friendly profile.

Kodo millet is an underutilised grain with excellent film-forming properties, while gum tragacanth enhances the mechanical strength and flexibility of the material.

The researchers believe that using such agricultural by-products not only supports sustainability but also adds value to food processing waste, such as beetroot peels.

At the laboratory scale, the cost of producing the film was estimated approximately Rs. 900 per kilogram.

When scaled up for industrial production, the cost is projected to range between Rs. 400 and Rs. 600 per kilogram, making it a potentially viable option for commercial use.

Also Read – NIT Rourkela develops great AI powered model